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Investment ventures can be evaluated, analyzed and graded in various classic and usual ways. This paper explores a close enough abstract model of the respective process of decision making, which makes it possible to follow, using the principle of analogy, the process of decision making at the stage of acumulating and estimating of the necessary funds for investment joining of the interested investors. The analogy established between the Continuum Mechanics and investment projects can be partial or complete. It is possible to observe a close enough model and bring rational decisions on the basis of the analogous laws of the Continuum Mechanics. Use of the suggested model for the investment decision making and application of the analogous parameters for the same investment program enables reaching, by means of selection, the most appropriate solution at the moment.
Prof.dr Milorad Ristic, mr Ljiljana Arsic-Paljic
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